Last week I passed a billboard for a convenience store chain. (I wanted a photo of it, but since it was along a highway, and I was driving, I didn’t get one.) The image consisted almost entirely of beverage bottles and read:

“Are 500+ beverage options excessive?”

“Yes.”

The implication, of course, is that excess is a good thing, and that this store has whatever you might like to satisfy your thirst. (Except alcohol. This is Pennsylvania, people.) Continue reading →